Joanne Dannon & Indie Publishing

Please welcome Joanne Dannon to the blog today!
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I started my writing career in 2005 when most books were read in print and self publishing was virtually unheard of. I loved romance, always have, so it was only natural that I would start writing in the genre I loved.

I have to confess that back in 2005 I had no idea what I was doing. Yes, there are some authors who can write and have their first book is published. But I wasn’t one of those writers.

I learnt what writing craft was and started reading as many craft books as I could. I connected with other writers  (through  Romance Writers  of Australia) and soon had a couple of critique partners who provided honest and valuable feedback on my writing.

Fast forward a few years and I was managing to write one novel a year. Not a lot but then I had two children, my corporate job and a hubby who travelled a lot. I had plenty of rejections from romance publishers which was difficult and many times I considered to stop writing. 

I then took six weeks off work, did a Margie Lawson course with a friend and with my newly found confidence, I wrote the story and the hero I wanted to write. 

Note - this book was published in December 2015 as Kisses under the Spotlight which currently has 4.7/ 5 star ranking on Amazon.

Instead of a hero who was a banker or CEO or entrepreneur, I created Alex Jackson, a singing, dancing superstar. Just think of Michael Bublé, Hugh Jackman and Adam Garcia all rolled in to one super hero! Yum :) My mentor, the amazing Melanie Milburne, who’s written over 55 books for Mills and Boon told me no publisher would want a dancing, singing hero.

And guess what? She was right! Every romance publisher I submitted to rejected my book. 

But I was determined not to change my hero. I’d written what I loved and wasn’t prepared to compromise. I wrote a series and this was book number 1. Unable to sell the first book, meant my other books couldn’t be published. 

With a corporate job, I just wrote what I wanted. I wrote the heroes, heroines and storylines that I loved. It was a defining moment for me because even though my books were being rejected, I knew they were much better from when I’d tried to fit them in to a “box” of what I thought the publishers wanted.

And then I went through redundancy in my corporate job at the same time my husband had a serious fall off his bike, injuring his vertebra. Then my father-in-law became seriously ill and later died. Our family needed me. I needed to care for my husband, our children and my mother-in-law. I couldn’t even think about applying for a new job when there was so much stress going on in my personal life.

And so I headed down the path of self-publishing. It sounded easy, everyone said so. I’d like to add that advice given to me was wrong, wrong, wrong.

Self publishing is hard. Sure you can stick a book on Amazon but there is much more to being a successful self-published author.

I now have 5 books published and work long hours to make my books, the best romances they can be. And behind is an amazing team that supports me – my editor, my formatter, my artist and my writing friends. 

I love the freedom that being an indie writer brings however, despite the enormous work load, I wouldn’t have it any other way. I write the stories I love but what makes the long hours worthwhile are the beautiful reviews and feedback I get from my readers. I am one very happy romance writer.

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Joanne Dannon has been living in the world of romance for as long as she can remember.  From doodling love hearts on her school notebooks to regularly reading romances, Joanne’s world has always been filled with the excitement of love stories. So it was just a natural for Joanne to begin writing the genre she’s always loved. 

Formerly a policy writer by day and romance writer by night, Joanne now spends full time writing the books she adores. Creating heroes for readers to fall in love with and heroines to cheer on, her characters are people readers can identify with.

Joanne writes to give her readers the experience she still loves to savor—indulging in a sigh-worthy-happily-ever- after, being swept away from the everyday by diving into a delicious romance novel.

Joanne Dannon is a happily married mother of two heroes-in-training who loves spending time with friends and family.  She can be found on Facebook and her website www.joannedannon.com chatting about reading, writing, cooking, vintage-inspired dresses and all things romantic.  She loves to hear from readers.  

Joanne Dannon on the web:  

Facebook      Website      Instagram      Goodreads

An Unforgettable Holiday

A Magical Christmas In Jerusalem

Australian project manager Kiara Lonsdale is career focussed and determined to provide and care for the grandmother who raised her. Taking time off work to vacation has never been high on her agenda, but this year she’s made an exception. She’s helping her gran fulfil a life-long dream by accompanying her on a Christmas to the Holy Land tour.

Jacques Lenoir and his extended family run tours in Israel and he’s committed to their business. Jacques feels responsible for his grandparents’ welfare since they risked their lives, and others’, as operatives in the French Resistance, during the War.

But over romantic dinners in the desert, camel rides, and mud baths at the Dead Sea, sparks fly between Kiara and Jacques. Will this only be a holiday romance or will a touch of Christmas magic make it last a lifetime?

A Magical Chanukah in New York

Lisa Sassoon has shunned the scandal of her loser-ex cheating on her by escaping to New York. Instead of sightseeing, she’s become a recluse focusing on helping the less fortunate at a homeless shelter.

Gabe Olivari, entrepreneur and savvy business New Yorker, can’t let go of the pain of losing his best friend. So caught up in his own grief and believing he doesn’t deserve to be happy, he compensates by pushing everyone close to him away.

But when Lisa and Gabe meet, there is an instant connection that forces them to question not only their behaviours but their aspirations.

Can a dash of Chanukah magic help Lisa and Gabe realise that sparkling dates and dreamy kisses can lead to more? Perhaps even a lifetime of happiness?

Buy on:

Amazon Kindle

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Thanks Joanne! Indie publishing is definitely Hard Work - and you're doing it very well. 

How about you? Indie or traditional or a combination of the 2? Are you a fan of Christmas stories (I am and Joanne's are great!)